Product Design
With over a decade of hands on product design/product management experience. I focus on bringing the leadership’s vision to reality while always keeping the user’s needs at the forefront of the conversation.
Design • Front End Dev As the founding product designer, I spent 7+ years building and fine tuning tools to help dealerships improve their business in a fully responsive web app. Using an AI trained algorithm, we built an app with a good mix of BI analytics partnered to origination tools. I also built and ran a team of designers that built internal and external apps.
Role: Product Design Manager
Product Design As the lead designer on both the app and marketing site, I worked closely with leadership and customers to create a great user experience to help large and small companies compliant with the FDA.
Role: Lead Product Designer
Design Built a sales portal for customers of spectrio that included usage analytics as well as sales tools and other resources. Worked closely with leadership/stakeholders to understand pain points and user needs.
Role: Lead Product Designer
Product Design Built a sales portal for both sales reps as well as internal users at Burke. Which includes a robust CMS, analytics, resources and the entire ordering process.
Role: Lead Product Designer
My Design Process
Data driven design, balanced with empathy makes the perfect environment to create great user experiences. The “who” is just as important as the “what”.
LISTENUnderstand the Problem Statement
You can’t understand without being a student of both your internal and external customers.
LEARNDig into the Analytics
Spend time learning what your users are doing and what motivates them. Put yourself in their shoes.
CREATEDesign | Test | Iterate
It is time to put pen to paper. Iterative design is key here. Build a prototype and get it in front of your users
